Quand les postulats d'une théorie induisent de mauvaises pratiques. La « théorie des ressources » selon J.B. Barney

Xavier Weppe, Vanessa Warnier, Xavier Lecocq and Frédéric Fréry

Revue française de gestion, 2012, vol. N° 228-229, issue 9, 253-268

Abstract: The Resource-based theory, as developed by J.B. Barney, derives from assumptions (scarcity, ownership) that can induce questionable strategic practices. Moreover, this theory in unable to explain the performance of business models based on the opposite assumptions (profusion, access), whereas these business models enjoy an increasing success, notably though crowdsourcing approches. As a consequence, it is necessary to expose these implicit assumptions, to highlight their consequences and to propose an extension of the Resource-based theory, which could incorporate these new strategic practices.

Date: 2012
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