Les effets négatifs de la stratégie politique des organisations sur leur légitimité. Le cas des majors de l’industrie du disque

Antoine Blanc and Benjamin Taupin

Revue française de gestion, 2015, vol. N° 252, issue 7, 129-144

Abstract: Our article uses the notion of legitimacy to contribute to the knowledge of the impact of corporate political activity. The analysis of the implementation of majors? lobbying strategy in the music industry at the time of the DADVSI law shed light on the process involving simultaneously both a political success and a decrease of firms? audibility. The political activity conducted by the firms entailed a paradoxical situation where the short-term political success was followed by a mid-term loss of influence. Our article then calls for a better understanding of the management of legitimacy in firms? political activity.

Date: 2015
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