PGoing green: Italian innovative start-ups and their business models

Roberto Zoboli

No crn1601, CRANEC - Working Papers del Centro di Ricerche in Analisi economica e sviluppo economico internazionale from Università Cattolica del Sacro Cuore, Centro di Ricerche in Analisi economica e sviluppo economico internazionale (CRANEC)

Abstract: The paper analyzes the context and the characteristics of green innovative start-ups in Italy by means of a specifically designed survey. The main research question is whether old business models can prevail in green businesses or new business models are required to develop new green businesses (start-ups). The results of a survey and direct interviews allow us to partially answer this question by identifying recurring features of green start-ups, their business models, their strategies, the barriers and drivers they face, and their links with other sectors.

Keywords: cstart-ups; business models; innovation and sustainability (search for similar items in EconPapers)
JEL-codes: D22 L2 Q55 (search for similar items in EconPapers)
Date: 2016
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