Key factors of information management for crowdfunding investor satisfaction

Samuel Ribeiro-Navarrete, Daniel Palacios-Marqués, Carlos Lassala and Klaus Ulrich

International Journal of Information Management, 2021, vol. 59, issue C

Abstract: Crowdlending platforms are becoming increasingly important as a collective financing mechanism for entrepreneurs and small and medium-sized enterprises (SMEs), especially those at an early stage. This study, which is based on a survey of investors on a Spanish crowdlending platform, uses fuzzy-set qualitative comparative analysis (fsQCA) to examine investor satisfaction with crowdlending platforms. Specifically, the study examines communication policies and the quality of the investor experience based on the information provided by these platforms. The value of this article lies in its examination of the antecedents of crowdlending investor satisfaction. The analysis shows that the actions of ensuring that it is easy to browse the platform, frequently updating project details, offering a mobile application, publishing a blog with details of new developments and frequently sending investors emails with information to support their investment decisions increase investors’ satisfaction with crowdlending platforms.

Keywords: Crowdlending platforms; Information management; Investor satisfaction; fsQCA; Communication policies; Investor experience (search for similar items in EconPapers)
Date: 2021
References: Add references at CitEc
Citations: View citations in EconPapers (10)

Downloads: (external link)
http://www.sciencedirect.com/science/article/pii/S0268401221000475
Full text for ScienceDirect subscribers only

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:eee:ininma:v:59:y:2021:i:c:s0268401221000475

DOI: 10.1016/j.ijinfomgt.2021.102354

Access Statistics for this article

International Journal of Information Management is currently edited by Yogesh K. Dwivedi

More articles in International Journal of Information Management from Elsevier
Bibliographic data for series maintained by Catherine Liu ().