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Restricting the advertising of high fat, salt and sugar foods on the Transport for London estate: Process and implementation study

Rebecca Meiksin, Vanessa Er, Claire Thompson, Jean Adams, Emma Boyland, Thomas Burgoine, Laura Cornelsen, Frank de Vocht, Matt Egan, Amelia A. Lake, Karen Lock, Oliver Mytton, Martin White, Amy Yau and Steven Cummins

Social Science & Medicine, 2022, vol. 292, issue C

Abstract: One in five UK children aged 10–11 years live with obesity. They are more likely to continue living with obesity into adulthood and to develop obesity-related chronic health conditions at a younger age. Regulating the marketing of high fat, salt and sugar (HFSS) foods and beverages has been highlighted as a promising approach to obesity prevention. In 2019, Transport for London implemented restrictions on the advertisement of HFSS products across its network. This paper reports on a process evaluation of the design and implementation of this intervention.

Keywords: Food advertising; Regulation; Childhood obesity; Media; Intervention; Implementation; HFSS (search for similar items in EconPapers)
Date: 2022
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DOI: 10.1016/j.socscimed.2021.114548

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