O novo papel do vendedor

Wagner Torres Rodrigues, Lucas Sciencia do Prado and Eliane Pereira Zamith Brito
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Wagner Torres Rodrigues: FGV EAESP
Lucas Sciencia do Prado: FGV EAESP
Eliane Pereira Zamith Brito: FGV EAESP

GV-EXECUTIVO, 2020, vol. 19, issue 4, 14-17

Abstract: Com as compras cada vez mais automatizadas, há uma mudança de foco na força de vendas para uma abordagem mais especializada, planejada e de longo prazo.

Date: 2020
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