Internationalization potential in services: the case of T-KIBS in Brazil

Dimária Silva e Meirelles and José Geraldo de Araújo Guimarães
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Dimária Silva e Meirelles: Mackenzie Presbyterian University
José Geraldo de Araújo Guimarães: Mackenzie Presbyterian University

EKONOMIAZ. Revista vasca de Economía, 2022, vol. 102, issue 02, 218-241

Abstract: This paper seeks to identify the potential for internationalization of services activities by analysing the case of T-KIBS in Brazil. Despite the evolution of internationalization theories of services, we still see inconsistences and ambiguities, related not only to the grounds of internationalization theory but also to the own specificity of services, especially when it comes to knowledge-intensive business services. Considering the entry barriers in services (relational, technological, scale, and learning) we propose a model of Potential Internationalization based on the Dynamics of Technological-Knowledge content and Scaling. Data analysis included what is already exported in the group of T-KIBS and what should have been exported considering the use of technology mediation in a whole group of traditional services, comparing Brazil with Latin America and Advanced Economies (OECD countries). It was observed that despite the evolution that has occurred, Brazil still presents important gaps to be filled.

Keywords: Brazil; KIBS; entry barriers; internationalization; services; strategies; technology (search for similar items in EconPapers)
JEL-codes: F14 F23 L84 L86 (search for similar items in EconPapers)
Date: 2022
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