Behavioral strategy

Gerard P. Hodgkinson and Mark P. Healey

Chapter 5.3 in Elgar Encyclopedia of Strategy as Practice, 2025, pp 614-618 from Edward Elgar Publishing

Abstract: Behavioral strategy is a thriving interdisciplinary subfield at the intersections of strategic management and the behavioral sciences, which seeks to advance understanding of the fundamental mechanisms that variously enable and inhibit the ability of individuals, organizations, and interorganizational collectives to adapt to shifting contingencies, with a view to enriching theory, empirical research, and practice. In this entry we provide a brief overview of several of the core themes of behavioral strategy and outline how it relates to research in strategy-as-practice.

Keywords: Behavioral Strategy; Strategic management; Behavioral sciences; Contingencies; Adaptation; SAP (search for similar items in EconPapers)
Date: 2025
ISBN: 9781035315956
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