Heritage
Donna J. Sears
Chapter 68 in Elgar Encyclopedia of Historical Organisation Studies, 2026, pp 245-247 from Edward Elgar Publishing
Abstract:
The academic study of heritage has received increasing attention in management studies and especially in business disciplines such as marketing and tourism. This entry defines the concept of heritage and describes the similarities and differences with exemplars from practice.
Keywords: Corporate heritage; Corporate heritage branding; Tradition(s); Collective memory; Heritage tourism; Organizational historicizing; Heirloom (search for similar items in EconPapers)
Date: 2026
ISBN: 9781035332922
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