Franchising. A Literature Review on Management and Control Issues
S. Verbieren,
M. Cools and
A. Van den Abbeele
Review of Business and Economic Literature, 2008, vol. LIII, issue 4, 398-443
Abstract:
This article provides an overview of the recent literature on franchising, with special attention to management control issues. Based on an analysis of franchising articles published in twenty-five high-impact journals over the period 1996-2008, the literature is divided into the following three broad streams: franchise initiation and subsequent propensity to franchise, franchise performance and control of franchising relationships. Several research gaps and avenues for future research are identified, especially towards a systematic study of management control issues in the context of franchising relationships.
Keywords: Franchising; literature review; management control (search for similar items in EconPapers)
JEL-codes: D23 L22 L26 M21 M40 (search for similar items in EconPapers)
Date: 2008
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Citations: View citations in EconPapers (2)
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Persistent link: https://EconPapers.repec.org/RePEc:ete:revbec:20080403
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