Vantagem competitiva: os modelos teóricos atuais e a convergência entre estratégia e teoria organizacional

Flávio Carvalho de Vasconcelos and Álvaro B. Cyrino

RAE - Revista de Administração de Empresas, 2000, vol. 40, issue 4

Abstract: This article analyzes the convergence between business strategy and organizational theory, by making a detailed comparative study of four theories focusing competitive advantage phenomena. These theories include the strategic positioning school, the resource-based view, the market processes and the dynamic competencies theory. We conclude the convergence between organizational theory and business strategy is a promising research opportunity for both disciplines.

Date: 2000
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