Merging the two sides: community needs and market opportunities

Mari Gallagher

Profitwise, 2004, issue Jun, 9-12

Abstract: What does a community need, and what can its market support? Financial institutions, regulators, community development financial institutions, community development corporations, and a wide range of others have been asking this question more regularly. Perhaps you have been asking yourself this and other questions:> .Are community needs the same as market demands?> .Does an institution?s service area comprise the same boundaries as its market?> .Where can I find strategic data and information to understand and interpret these dynamics?> .Can my community support a new grocery store, more daycare centers, or a bank branch? What is our competitive advantage?> .How can these opportunities be measured, communicated, and acted upon?

Keywords: Community; development (search for similar items in EconPapers)
Date: 2004
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