Gift cards - facts and cautions regarding a widely used financial product

Helen Mirza

Profitwise, 2007, issue May, 14-16

Abstract: Gift cards have grown in popularity for many reasons. They are a convenient option for any occasion requiring a gift, and a step up from giving cash. Some receivers (or observers) may consider a gift card an impersonal gesture, but the cards are practical in that the receiver obtains something he/she will likely use.

Keywords: Credit cards; Consumer credit (search for similar items in EconPapers)
Date: 2007
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