The Effect of Behavior Modelling Training, service Orientation and Language Skills on Service Skills and Behavior s: Extending Social Learning Theories to Collectivist Cultures

M.M. Najjar and J.W. Boudreau

Working Papers from Cornell - Center for Advanced Human Resource Studies

Abstract: This study has two objectives: 1) To compare alternative pedagogies for training service employees to improve both their interpersonal and task-related skills; 2) To examine whether training can enhance service knowledge and behavior in a nation which is regarded as having little service-oriented culture or history (Taylor, 1991).

Keywords: TRAINING; WORKERS; CULTURE (search for similar items in EconPapers)
JEL-codes: J21 J24 (search for similar items in EconPapers)
Pages: 51 pages
Date: 1996
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Persistent link: https://EconPapers.repec.org/RePEc:fth:corirl:96-01

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