The Nexus between Organisational Identification and Employees’ Behavioural Outcomes: Evidence from Ecotourism Businesses

Tayo Onijigin (), Hale Özgit and Shiva Ilkhanizadeh
Additional contact information
Tayo Onijigin: Department of Business Administration, Institute of Graduate Research and Studies, Cyprus International University, 99258 Nicosia, Turkey
Hale Özgit: School of Tourism and Hotel Management, Cyprus International University, 99258 Nicosia, Turkey
Shiva Ilkhanizadeh: Department of People and Organisations, Business School, Bournemouth University, Poole BH12 5BB, UK

Sustainability, 2023, vol. 15, issue 11, 1-14

Abstract: This paper presents the mediating model, which covers the relationship between organisational identification and employees’ behavioural outcomes in ecotourism businesses. Drawing on social identity theory, this study theorises that perceived organisational support and perceived external prestige mediate the relationship between organisational identification, service quality, and creative performance in ecotourism businesses. This study employed a survey-based methodology and a 32-item questionnaire with a sample of 270 business employees. Structural equation modelling and confirmatory factor analysis were used to test the proposed hypothesis. According to the findings, perceived organisational support and perceived external prestige mediate the relationship between organisational identification and employee outcomes. Furthermore, organisational identification positively impacts perceived organisational support, perceived organisational support positively impacts perceived external prestige, and perceived external prestige positively impacts creative performance and service quality, allowing employees to better identify with ecotourism businesses to improve performance. Identifying the importance of organisational identification and employee outcomes is critical for ecotourism businesses, from employee loyalty to the importance and relevance of perceived organisational support and perceived external prestige of employees to promote and better serve the ecotourism business.

Keywords: ecotourism businesses; creative performance; service quality; organisational identification; perceived organisational support; perceived external prestige (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

Downloads: (external link)
https://www.mdpi.com/2071-1050/15/11/8565/pdf (application/pdf)
https://www.mdpi.com/2071-1050/15/11/8565/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:15:y:2023:i:11:p:8565-:d:1155305

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().