Brand Management and Innovation Management in the Age of Sustainable Development
Zhanna Mingaleva () and
Natalia Vukovic ()
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Zhanna Mingaleva: Department of Economics and Industrial Production Management, Perm National Research Polytechnic University, 614990 Perm, Russia
Natalia Vukovic: Laboratory of International and Regional Economics, Ural Federal University, 620002 Yekaterinburg, Russia
Sustainability, 2023, vol. 15, issue 12, 1-6
Abstract:
Issues of sustainable development, successful achievement of the SDGs, solving the problems of production and promotion of green products, goods and technologies, expanding the use of green brands and many other aspects related to life and production in the Age of Sustainable Development remain the most relevant and frequently discussed topics in recent years [...]
Keywords: n/a (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
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