Towards Innovation Performance of the Hospitality and Tourism Industry: Interplay among Business Ethics Diffusion, Service Innovation, and Knowledge-Sharing

Hongzhou Yuan, Ming Su (), Justyna Zywiolek, Joanna Rosak-Szyrocka, Asad Javed and Zahid Yousaf ()
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Hongzhou Yuan: School of Management, Guangzhou College of Commerce, Guangzhou 511363, China
Ming Su: School of Economics and Management, Henan Institute of Science and Technology, Xinxiang 453003, China
Justyna Zywiolek: Department of Production Engineering and Safety, Faculty of Management, Czestochowa University of Technology, 42-200 Czestochowa, Poland
Joanna Rosak-Szyrocka: Department of Production Engineering and Safety, Faculty of Management, Czestochowa University of Technology, 42-200 Czestochowa, Poland
Asad Javed: Department of Management Sciences, Hazara University, Mansehra 23100, Pakistan
Zahid Yousaf: Higher Education Department, Government College of Management Sciences, Mansehra 23100, Pakistan

Sustainability, 2023, vol. 15, issue 1, 1-13

Abstract: This paper examines the direct relationship between business ethics diffusion and innovation performance. This study also investigates the mediating role of service innovation and the moderating role of knowledge-sharing between business ethics diffusion and innovation performance. This is quantitative research, and cross-sectional data were collected from hotels and tourism firms through adapted scales. The results show that business ethics diffusion and innovation performance are directly linked. Service innovation acts as a mediator between business ethics diffusion and innovation performance. Findings also demonstrate that knowledge-sharing moderates significantly between business ethics diffusion and innovation performance. Service innovation performs a crucial role in enhancing the innovation abilities of the hospitality and tourism industry. The current study shows that knowledge-sharing enhances the effects of business ethics diffusion on innovation performance. The theoretical model enlightens the critical role of business ethics diffusion in promoting a high level of service innovation among individuals to boost innovation performance for the hospitality and tourism industry.

Keywords: business ethics diffusion; innovation performance; service innovation; knowledge-sharing; hospitality and tourism industry (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (2)

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