Augmented Reality and Tourism: A Bibliometric Analysis of New Technological Bets in the Post-COVID Era

Paola Patricia Ariza-Colpas (), Marlon Alberto Piñeres-Melo, Roberto Cesar Morales-Ortega, Andres-Felipe Rodriguez-Bonilla, Shariq Butt-Aziz, Sumera Naz, Leidys del Carmen Contreras-Chinchilla, Maribel Romero-Mestre and Ronald Alexander Vacca Ascanio
Additional contact information
Paola Patricia Ariza-Colpas: Department of Computer Science and Electronics, Universidad de la Costa CUC, Barranquilla 080002, Colombia
Marlon Alberto Piñeres-Melo: Blazingsoft Company, Barranquilla 081001, Colombia
Roberto Cesar Morales-Ortega: Department of Computer Science and Electronics, Universidad de la Costa CUC, Barranquilla 080002, Colombia
Andres-Felipe Rodriguez-Bonilla: Blazingsoft Company, Barranquilla 081001, Colombia
Shariq Butt-Aziz: Department of Computer Science, University of South Asia, 54000 Lahore, Pakistan
Sumera Naz: Department of Mathematics, Division of Science and Technology, University of Education, 54000 Lahore, Pakistan
Leidys del Carmen Contreras-Chinchilla: Faculty of Engineering and Technology, Universidad Popular del Cesar, Valledupar 200002, Colombia
Maribel Romero-Mestre: Faculty of Engineering and Technology, Universidad Popular del Cesar, Valledupar 200002, Colombia
Ronald Alexander Vacca Ascanio: Faculty of Engineering and Technology, Universidad Popular del Cesar, Valledupar 200002, Colombia

Sustainability, 2023, vol. 15, issue 21, 1-29

Abstract: Tourism is a sector of high relevance worldwide, due to the multiple impacts it generates in local, regional, national, continental, and global economies, and it is a key generator of employment and provides sustenance to an innumerable number of people around the world. There have been many challenges at a global level to improve the user experience in a particular tourist place, where technology has played a highly relevant role in strengthening the conditions for tourists to achieve immersion in the culture, gastronomy, and recreation. The objective of this literature review is precisely to know and understand the key contributions that are currently being developed around the implementation of augmented reality as tourist technological support for user experiences. The literature on this topic is quite dispersed in specialized databases; therefore, it constitutes an opportunity to carry out a more detailed exploration of the topic. To address the different developments that have been carried out on tourism and augmented reality, an analysis was carried out based on the fusion of scientometric analysis and the metaphor of the Tree of Science, in which two relevant visions about the data were generated. The first focused on the different scientometric statistics regarding countries, authors, universities, or research or technological development centers that currently generate new applications based on augmented reality for tourism. The second focused on an evolutionary analysis based on the Tree of Science, analyzing the origins of the basic contributions of research and how it has evolved over time. This review indicates that the topic is currently valid and that it has been strengthened even more with the post-pandemic process, where many technological developments have been strengthened that allow people to enjoy tourist and cultural sites even without leaving home.

Keywords: augmented reality; sustainable tourism; scientometric analysis; technology in tourism; scientific research; environmental impact; innovation in tourism; augmented reality in the tourism industry; sustainable development; trends in tourism (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (1)

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