Farm to Fork: Indigenous Chicken Value Chain Modelling Using System Dynamics Approach

Iffat Abbas Abbasi (), Hasbullah Ashari, Ahmad Shabudin Ariffin and Ijaz Yusuf
Additional contact information
Iffat Abbas Abbasi: Department of Management and Humanities, Universiti Teknologi PETRONAS, Seri Iskandar 32610, Perak, Malaysia
Hasbullah Ashari: Department of Management and Humanities, Universiti Teknologi PETRONAS, Seri Iskandar 32610, Perak, Malaysia
Ahmad Shabudin Ariffin: Department of Management Sciences, Kolej Universiti Islam Perlis (KUIPs), Kuala Perlis 02000, Perlis, Malaysia
Ijaz Yusuf: Department of Operation and Supply Chain, University of Management and Technology Lahore, Lahore 54770, Pakistan

Sustainability, 2023, vol. 15, issue 2, 1-19

Abstract: Farm to fork strategy, advocated by the European Commission, aims for a ‘fair, healthy, and environmentally healthy food system. It requires a renewed mindset and an in-depth analysis of the intricate agricultural-based value- chain that forms the food system. Indigenous chicken micro-farming, the focus of this study, for example, is a highly potential candidate for the Farm to Fork strategy but requires a deep analysis of its disintegrated value chain to achieve the strategy. Indigenous chicken farming provides opportunities for the poor and marginal people for a steady income while at the same time being more environmentally friendly and a source of healthy food. These have motivated this study to analyse the indigenous chicken micro-farming value chain in Malaysia, with the objectives to evaluate the present status of the indigenous chicken farm value chain and develop an initial integrated model for indigenous chicken farms. This study uses qualitative system dynamics in data collection and analysis and model development to achieve the objectives. The proposed model is simulated to understand the dynamics of interaction and behaviour among the sub-systems. The findings lead to two outcomes of the study- the first is the dynamics model of the typical indigenous chicken value chain, and the second is the potential integrated value chain model for indigenous chicken farming. These findings are imperative for future research to enhance further the integrated model to be able to realise the farm-to-fork strategy and to contribute to the sustainable development goals.

Keywords: sustainable micro-farming; indigenous chicken; system dynamics modelling (SD); triple bottom line (TBL); indigenous chicken value chain (search for similar items in EconPapers)
JEL-codes: O13 Q Q0 Q2 Q3 Q5 Q56 (search for similar items in EconPapers)
Date: 2023
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://www.mdpi.com/2071-1050/15/2/1402/pdf (application/pdf)
https://www.mdpi.com/2071-1050/15/2/1402/ (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gam:jsusta:v:15:y:2023:i:2:p:1402-:d:1032528

Access Statistics for this article

Sustainability is currently edited by Ms. Alexandra Wu

More articles in Sustainability from MDPI
Bibliographic data for series maintained by MDPI Indexing Manager ().