The Implementation of Creating Shared Value (CSV) in Asia: A Sustainable Global Business Strategy

Sharmin Taskin ()
Additional contact information
Sharmin Taskin: College of Business Administration, International University of Business Agriculture and Technology (IUBAT), Dhaka, Bangladesh Author-2-Name: Youji Kohda Author-2-Workplace-Name: School of Knowledge Science, Japan Advanced Institute of Science and Technology (JAIST), Ishikawa, Japan Author-3-Name: Author-3-Workplace-Name: Author-4-Name: Author-4-Workplace-Name: Author-5-Name: Author-5-Workplace-Name: Author-6-Name: Author-6-Workplace-Name: Author-7-Name: Author-7-Workplace-Name: Author-8-Name: Author-8-Workplace-Name:

GATR Journals from Global Academy of Training and Research (GATR) Enterprise

Abstract: " Objective - Businesses engage in corporate social responsibility despite the challenges of balancing social welfare and commercial objectives. While companies often prioritize financial performance, social responsibility is essential for long-term success. The concept of creating shared value (CSV), has emerged as a framework that seeks to align business success with positive social impact. The goal of contemporary companies is sustainable development, achieved by generating shared value that enhances social outcomes while strengthening profitability and competitiveness. Shared value creation is therefore critical to advancing sustainable development without undermining profitability. This has led to the emergence of a new business strategy that considers community and societal needs for effective corporate competitiveness, such as creating shared value. Methodology/Technique - To examine the use of CSV, this study assesses the shared value-creation practices of businesses across seven Asian nations: Japan, Korea, China, Hong Kong, Pakistan, India, and Bangladesh. The review process involves identifying objectives, critically evaluating existing literature, synthesizing key findings, and developing a theoretical framework. Findings and Novelty - It is anticipated that CSV is not consistently adopted; instead, it is often driven by self-interest, government influence, or treated as a rhetorical ""buzzword"" in the selected Asian countries. The study recommends developing a sustainable framework oriented toward CSV as a strategic approach for businesses in Asia. Type of Paper - Review"

Keywords: Creating Shared Value (CSV); Sustainability; Business Strategy; Asian Business; Global Practice. (search for similar items in EconPapers)
JEL-codes: F1 F2 (search for similar items in EconPapers)
Pages: 13
Date: 2025-12-31
New Economics Papers: this item is included in nep-env and nep-sea
References: Add references at CitEc
Citations:

Published in Global Journal of Business and Social Science Review, Volume 13, Issue 4

Downloads: (external link)
https://gatrenterprise.com/GATRJournals/GJBSSR/pdf ... Sharmin%20Taskin.pdf (application/pdf)
http://gatrenterprise.com/GATRJournals/online_submission.html

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:gtr:gatrjs:gjbssr669

DOI: 10.35609/gjbssr.2025.13.4(2)

Access Statistics for this paper

More papers in GATR Journals from Global Academy of Training and Research (GATR) Enterprise
Bibliographic data for series maintained by Prof. Dr. Abd Rahim Mohamad ().