Increasing E-Wallet Usage through Performance Expectancy and Perceived Enjoyment: Evidence from Working Adults in Klang Valley, Malaysia

Hasliza Hassan ()
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Hasliza Hassan: Centre for Management and Marketing Innovation, COE for Business Innovation and Communication, Multimedia University, Cyberjaya, Selangor, Malaysia Author-2-Name: Anusuyah Subbarao Author-2-Workplace-Name: Centre for Management and Marketing Innovation, COE for Business Innovation and Communication, Multimedia University, Cyberjaya, Selangor, Malaysia Author-3-Name: Aysa Siddika Author-3-Workplace-Name: BRAC Business School, BRAC University, Merul Badda, Dhaka, Bangladesh Author-4-Name: Author-4-Workplace-Name: Author-5-Name: Author-5-Workplace-Name: Author-6-Name: Author-6-Workplace-Name: Author-7-Name: Author-7-Workplace-Name: Author-8-Name: Author-8-Workplace-Name:

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Abstract: " Objective - As the use of the internet and technology becomes integrated into modern lifestyles, various products and services have been digitalised, including e-wallets. With an ever-increasing number of users, this research explores potential ways to boost e-wallet usage through performance expectancy and perceived enjoyment. Methodology/Technique - A quantitative survey was distributed to working adults in the Klang Valley, Malaysia. A total of 142 responses were used for descriptive analysis and structural equation modelling. Findings - Both performance expectancy and perceived enjoyment influence the behavioural intention to continue using an e-wallet. Performance expectancy is more important than perceived enjoyment in ensuring the continuous use of the e-wallet. Novelty - The momentum of digitalisation in e-wallet usage can be further stimulated by emphasising performance expectancy and perceived enjoyment. It is expected that more people will move towards digital payment transactions, specifically by using e-wallets, if the system is reliable and convenient to use. Catching up with the industrial revolution may not be easy since there are always people who prefer to stay in the status quo. This research highlights potential ways to shape a digital nation. Type of Paper - Empirical"

Keywords: Behavioural Intention; E-Wallet; Perceived Enjoyment; Performance Expectancy; Technology Adoption; Working Adults. (search for similar items in EconPapers)
JEL-codes: N75 O14 O32 O33 Q55 (search for similar items in EconPapers)
Pages: 11
Date: 2026-09-30
New Economics Papers: this item is included in nep-mon, nep-pay and nep-sea
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Published in Journal of Management and Marketing Review, Volume 11, Issue 3

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Persistent link: https://EconPapers.repec.org/RePEc:gtr:gatrjs:jmmr371

DOI: 10.35609/jmmr.2026.11.3(5)

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