Editorial

Hubert Gatignon, David Gotteland and Christophe Haon
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Hubert Gatignon: INSEAD - Institut Européen d'administration des Affaires
David Gotteland: EESC-GEM Grenoble Ecole de Management
Christophe Haon: EESC-GEM Grenoble Ecole de Management

Grenoble Ecole de Management (Post-Print) from HAL

Date: 2016-07-01
Note: View the original document on HAL open archive server: https://hal.archives-ouvertes.fr/hal-02055909
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Published in Recherche et Applications en Marketing (French Edition), SAGE Publications, 2016, 31 (3), pp.3-6. ⟨10.1177/0767370116635084⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:gemptp:hal-02055909

DOI: 10.1177/0767370116635084

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