Lock-in and Natural Bundling: Two Stage Service Pricing on Pool Leak Detection and Repair Services

Bo Huang
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Bo Huang: GREGH - Groupement de Recherche et d'Etudes en Gestion à HEC - HEC Paris - Ecole des Hautes Etudes Commerciales - CNRS - Centre National de la Recherche Scientifique

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Keywords: Lock-in; Natural Bundling; Service Pricing; Pool Leak Detection; Repair Services (search for similar items in EconPapers)
Date: 2012-06
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Published in Informs Marketing Science Conference, Jun 2012, Boston, United States

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