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The digital socialisation of young children within the family: the case of Bayardkids

Pascale Ezan (), Mathilde Gollety () and Valérie Nicolas-Hémar ()
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Pascale Ezan: NIMEC - Normandie Innovation Marché Entreprise Consommation - UNICAEN - Université de Caen Normandie - NU - Normandie Université - ULH - Université Le Havre Normandie - NU - Normandie Université - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université - IRIHS - Institut de Recherche Interdisciplinaire Homme et Société - UNIROUEN - Université de Rouen Normandie - NU - Normandie Université, Pôle Jeunes et Pratique Responsable - Rouen Business School - Rouen Business School, UNIROUEN - Université de Rouen Normandie - NU - Normandie Université

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Date: 2011-04-07
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Published in Kids Marketing - Trends on Children Consumer Behaviour and Marketing to Kids, Apr 2011, Porto, Portugal

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