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Etude de l'impact de l'environnement du magasin sur la satisfaction du consommateur et la fidélité au magasin

Blandine Labbé-Pinlon () and Cindy Lombart ()
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Cindy Lombart: Audencia Recherche - Audencia Business School

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Date: 2006-11-09
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Published in 11èmes Journées de Recherche en Marketing de Bourgogne, Nov 2006, Dijon, France

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