Faut-il sacrifier sa vie personnelle et celle de ses collaborateurs ? Le cas de la grande distribution

Yvan Barel () and Sandrine Frémeaux ()
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Sandrine Frémeaux: Audencia Recherche - Audencia Business School

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Abstract: Whereas the balance between a professional career and personal life has become an important concern for young employees, mass marketing remains a sector of activity where sacrificing personal goals is an apparently compulsory behaviour in order to move up in the hierarchy. At a time when the sector is having difficulty recruiting and retaining recent graduates, one may cast some doubt on the pertinence of giving so much importance to availability at work. Based on interviews with 22 employees from a hypermarket, this study shows that the implementation of a policy that respects private-life constraints would be a powerful lever for mobilisation which might even be more effective than internal promotion. Such a policy would make positions such as head of department or sector a more attractive objective for recent graduates.

Keywords: Work-life balance; Mass distribution; Identities at work; Conciliation vie professionnelle vie personnelle; Grande distribution; Identités au travail (search for similar items in EconPapers)
Date: 2008-12
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Published in Humanisme et entreprise, 2008, (290), pp.1-18

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00765363

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