Les enfants de la publicité face à eux-mêmes

Jean-Noël Kapferer
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Jean-Noël Kapferer: HEC Paris - Recherche - Hors Laboratoire - HEC Paris - Ecole des Hautes Etudes Commerciales

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Keywords: enfants; publicité (search for similar items in EconPapers)
Date: 1987
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Published in J. P. Gourevitch (Ed.). L'enfant dans l'image, Retz, pp.NC, 1987

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-00793736

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