Une ombre sur le rêve asiatique:la contrefaçon des marques horlogères de luxe sur le marché chinois

Eugénie Briot ()
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Eugénie Briot: IRG - Institut de Recherche en Gestion - UPEM - Université Paris-Est Marne-la-Vallée - UPEC UP12 - Université Paris-Est Créteil Val-de-Marne - Paris 12

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Keywords: Counterfeiting; Luxury; Watchmaking; Contrefaçon; Luxe; Horlogerie (search for similar items in EconPapers)
Date: 2012
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Published in Kalust Zorik; François Courvoisier. « Asian Dream » : Le rêve horloger, Editions LEP, pp.99-115, 2012, 9782606014254

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01119270

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