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Environnement international 2: approche des marchés étrangers et intelligence économique

Anne-Sophie Thelisson (), Imane El Kartit and Vincent Salaun ()
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Anne-Sophie Thelisson: CRET-LOG - Centre de Recherche sur le Transport et la Logistique - AMU - Aix Marseille Université, Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School
Imane El Kartit: CRET-LOG - Centre de Recherche sur le Transport et la Logistique - AMU - Aix Marseille Université
Vincent Salaun: CRET-LOG - Centre de Recherche sur le Transport et la Logistique - AMU - Aix Marseille Université

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Keywords: Stratégie; Intelligence économique; Marketing (search for similar items in EconPapers)
Date: 2015
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Published in DUT Techniques de Commercialisation : 2ème année, Dunod, pp.198-214, 2015, 2100726056

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