Pierre-Louis Dubois, un modèle de marketing ubiquitaire

Bertrand Belvaux

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Keywords: Pierre-Louis Dubois; Marketing (search for similar items in EconPapers)
Date: 2016
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Published in Véronique Des Garets, Christophe Fournier. Génération marketing et sciences de gestion : mélanges en l'honneur du Professeur Pierre-Louis Dubois, Economica, 2016, 978-2-7178-6888-3

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01442322

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