Le contrôle perçu du consommateur sur la transaction: enjeux théoriques et psychométriques

Ericka Henon ()
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Ericka Henon: IAE Dijon - Institut d'Administration des Entreprises (IAE) - Dijon - UB - Université de Bourgogne, CREGO - Centre de Recherche en Gestion des Organisations (EA 7317) - Université de Haute-Alsace (UHA) - Université de Haute-Alsace (UHA) Mulhouse - Colmar - UB - Université de Bourgogne - UFC - Université de Franche-Comté - UBFC - Université Bourgogne Franche-Comté [COMUE]

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Keywords: Consommateur (search for similar items in EconPapers)
Date: 2016-10-12
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Published in 19ème colloque international Etienne Thil, Association Etienne Thil, Oct 2016, Roubaix, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01447392

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