Caractériser l'attractivité d'un territoire, une approche par les ressources: Le cas de 5 EMN européennes nouvellement implantées dans la région de Kalouga en Russie

Keramidas Olivier, Ekaterina Le Pennec and Sarah Serval ()
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Keramidas Olivier: CERGAM - Centre d'Études et de Recherche en Gestion d'Aix-Marseille - AMU - Aix Marseille Université - UTLN - Université de Toulon
Ekaterina Le Pennec: IREGE - Institut de Recherche en Gestion et en Economie - USMB [Université de Savoie] [Université de Chambéry] - Université Savoie Mont Blanc
Sarah Serval: RITM - Réseaux Innovation Territoires et Mondialisation - UP11 - Université Paris-Sud - Paris 11

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Abstract: This article focuses on the theoretical and empirical link between local public action and the locational process of Multi-National Companies (MNC). Through a qualitative study, based on five MNC recently estab-lished in Kalouga (Russian region), the results underline the nature and the role of local public resources : among location factors, territorial management practices become more and more important in a con-text of high uncertainty.

Keywords: Public management and territorial attractiveness; MNE; territorial actors; territorial resources; Gestión Pública y el atractivo territorial; la REM; los actores locales; los recursos locales; Management Public et attractivité territoriale; EMN; acteurs territoriaux; ressources territoriales (search for similar items in EconPapers)
Date: 2016
Note: View the original document on HAL open archive server: https://univ-smb.hal.science/hal-01615457v1
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Published in Management international = International management = Gestión internacional, 2016, 20, pp.130-142

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