New empirical models in consumer demand

Timothy Richards and Céline Bonnet
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Timothy Richards: ASU - Arizona State University [Tempe]

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Abstract: Advances in available data, econometric methods, and computing power have created a revolution in demand modeling over the past two decades. Highly granular data on household choices means that we can model very specific decisions regarding purchase choices for differentiated products at the retail level. In this chapter, we review the recent methods in modeling consumer demand and their application to problems in industrial organization and strategic marketing.

Keywords: méthode économétrique; modélisation de la demande; marketing stratégique; empirical model; consumers; industrial organization; modèle empirique; consommateur; organisation industrielle (search for similar items in EconPapers)
Date: 2018
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Citations: View citations in EconPapers (3)

Published in The Routledge Handbook of Agricultural Economics, 1ère ed., Gail L. Cramer, Krishna Paudel and Andrew Schmitz, 820 p., 2018, Routledge International Handbooks, 978-1138654235

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-01985357

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