L’orientation client dans une formation universitaire de haut niveau: de la conception du projet à son internationalisation

Ghislaine Pellat () and Catherine Peyroux
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Ghislaine Pellat: CERAG - Centre d'études et de recherches appliquées à la gestion - UGA [2016-2019] - Université Grenoble Alpes [2016-2019]
Catherine Peyroux: MRM - Montpellier Research in Management - UPVM - Université Paul-Valéry - Montpellier 3 - UPVD - Université de Perpignan Via Domitia - Groupe Sup de Co Montpellier (GSCM) - Montpellier Business School - UM - Université de Montpellier

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Date: 2016
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Published in Management & Gouvernance : Entreprises. Territoires. Sociétés, 2016, Cahiers scientifiques internationaux du réseau PGV, 16, pp.123-133

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