Les marques de luxe à la conquête des blogs personnels de mode: étude de l’équilibre des relations entre lectrice, blogueuse et marque de luxe

Karine Cissé-Depardon () and Soraya Zouari ()
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Karine Cissé-Depardon: URCA - Université de Reims Champagne-Ardenne

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Date: 2016
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Published in Décisions Marketing, 2016

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