La numérimorphose des pratiques de consommation: Une approche conceptuelle

Loic Comino () and Sandrine Heitz-Spahn ()
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Loic Comino: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine
Sandrine Heitz-Spahn: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine

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Date: 2020
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Published in Journées de Recherche en Marketing du Grand Est, 2020, Dijon, France

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-02973788

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