Identifier les dispositions de lecteurs de bande dessinée en contextes passés et présents: Des sources de valeur de consommation culturelle

Caterina Trizzulla ()
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Caterina Trizzulla: CEREFIGE - Centre Européen de Recherche en Economie Financière et Gestion des Entreprises - UL - Université de Lorraine, IUT d'Evreux

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Date: 2019-05-14
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Published in 35ème Congrès International de l’Association Française du Marketing, May 2019, Le Havre, France

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