La Fidélité à un site marchand: déterminants et rôle médiateur de la confiance et de la satisfaction

Sana Debbabi, Serge Baile and Mohamed Daassi
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Sana Debbabi: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours
Mohamed Daassi: VALLOREM - Val de Loire Recherche en Management - UO - Université d'Orléans - UT - Université de Tours

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Date: 2003
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Published in Colloque Cyber-Gestion, 2003, Montpellier, France

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