L'hospitalité virtuelle et les bénéfices marque employeur présents sur le site internet institutionnel: une sourced'attractivité pour les PME grâce au support organisationnel anticipé
Christelle Martin-Lacroux (),
Lacroux Alain,
Soffien Bataoui () and
Jessica Gerard ()
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Soffien Bataoui: CERAG - Centre d'études et de recherches appliquées à la gestion - UGA - Université Grenoble Alpes
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Date: 2021-01-01
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Published in Congrès de l'Association Française du Marketing, Jan 2021, Angers, France
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