It is very traditional, you must try it! The role of traditional breakfast in family-run hotels

Giuseppe Vecchietti, Shynar Dyussembayeva, Giampaolo Viglia (), Olga Untilov () and Mona Nassar
Additional contact information
Giampaolo Viglia: University of Porthmouth, Università della Valle d’Aosta - Partenaires INRAE
Olga Untilov: Audencia Business School

Post-Print from HAL

Abstract: This work examines how the type of breakfast offered by a family-run hotel affects guests' decisions to stay. Grounded in the construal level theory, we hypothesize that offering a traditional, local breakfast, compared to a continental one, increases the likelihood of guests staying, especially among leisure travelers in a family run hotel. A field experiment and an online study test this hypothesis by exposing guests to different breakfast conditions. The findings confirm that traditional, local breakfast increases the number of guests who stay for breakfast, with a stronger effect for tourist travelers. Perceived authenticity mediates this relationship. The paper contributes to understanding consumer decision-making in hospitality and offers practical implications for revenue management, suggesting that providing traditional, local breakfast can increase hotel profits.

Keywords: Family-run hotels; Construal level theory; Authenticity; Breakfast; Traditional (search for similar items in EconPapers)
Date: 2025-01
New Economics Papers: this item is included in nep-exp and nep-tur
Note: View the original document on HAL open archive server: https://hal.science/hal-04922450v1
References: View references in EconPapers View complete reference list from CitEc
Citations:

Published in International Journal of Hospitality Management, 2025, 127 (104120), pp.104120. ⟨10.1016/j.ijhm.2025.104120⟩

Downloads: (external link)
https://hal.science/hal-04922450v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-04922450

DOI: 10.1016/j.ijhm.2025.104120

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().