The Attitude of the SME Towards Islamic Banking: The Case of SMEs in the South-West Region of Tunisia

Olfa Daghsni and Jamel Eddine Henchiri
Additional contact information
Olfa Daghsni: RED-ISGG - Recherche, Entreprises et décision - ISGGB - Institut Supérieur de Gestion de Gabès (Université de Gabès)
Jamel Eddine Henchiri: RED-ISGG - Recherche, Entreprises et décision - ISGGB - Institut Supérieur de Gestion de Gabès (Université de Gabès)

Post-Print from HAL

Abstract: The purpose of this research is to ensure the factors that influence the attitude of SMEs towards Islamic banking services. The data of 28 entrepreneurs of SMEs were collected through an interviewer-administered questionnaire using a random sampling technique. This study uses a theoretical model based on the theory of planned behavior. To analyze the data obtained from the questionnaire, exploratory factor analysis techniques are used. The study has found significant impact of the quality of service, knowledge of Islamic finance, religious belief and support for business on the attitude towards Islamic banking, among SMEs in the south- west region of Tunisia. The results identify important factors that Islamic can use to update their strategies to attract potential customers and expand their customer base by adopting innovative financial solutions for small and medium-sized enterprises (SMEs).

Keywords: The South West Region of Tunisia; Attitude; Theory of Planned Behavior; MENA; small business; Tunisia; SME Financing; Mena region; Small And Medium Sized Enterprises (search for similar items in EconPapers)
Date: 2025-03-08
New Economics Papers: this item is included in nep-ara, nep-isf and nep-sbm
Note: View the original document on HAL open archive server: https://hal.science/hal-05252681v1
References: Add references at CitEc
Citations:

Published in Journal of Ecohumanism, 2025, 4 (2), ⟨10.62754/joe.v4i2.6582⟩

Downloads: (external link)
https://hal.science/hal-05252681v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05252681

DOI: 10.62754/joe.v4i2.6582

Access Statistics for this paper

More papers in Post-Print from HAL
Bibliographic data for series maintained by CCSD ().