Alignment and agility: new dimensions for valuing and managing the intangible value of organisations

Pascal de Clarens and Nicolas Antheaume
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Pascal de Clarens: LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - Nantes Univ - IAE Nantes - Nantes Université - Institut d'Administration des Entreprises - Nantes - Nantes Université - pôle Sociétés - Nantes Univ - Nantes Université
Nicolas Antheaume: LEMNA - Laboratoire d'économie et de management de Nantes Atlantique - Nantes Univ - IAE Nantes - Nantes Université - Institut d'Administration des Entreprises - Nantes - Nantes Université - pôle Sociétés - Nantes Univ - Nantes Université

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Abstract: In the search for a global understanding of company valuation, we see a complex field of study, historically under the sway of an allegiance to neo-liberal finance. In the context of an economy that is evaporating into the immensity of the immaterial, the latter seems helpless in the face of the astronomical sums involved in mergers and acquisitions. The result is a crisis of model: more than half of these operations end in failure, resulting in monetary destruction and considerable social damage. Given this pitfall, the growing importance of goodwill - the black box of modern accounting - is cause for concern. It raises the need to decipher the gulf between book value and market value, a key factor in enabling investors to make informed decisions. The economic world, aware of the crucial contribution of intangible assets to wealth creation, is finally seeing managers wake up to this reality, albeit reluctantly and only recently. The emerging methodologies, however useful, are incomplete and unclear. They are in urgent need of revision, to incorporate the societal changes that have reshaped our lives over the last decade. In response, we need to develop a new approach - an open method - that takes into account the imperative of aligning Strategy, Profitability and Sustainability. A method which highlights the issues of Risk and Agility and which, transcending simple valuation, positions itself as an essential management tool.

Keywords: actifs incorporels; alignement; agilité; intangible assets évaluation; goodwill; alignment; agility; valuation; valuation agility alignment goodwill intangible assets évaluation agilité alignement goodwill actifs incorporels (search for similar items in EconPapers)
Date: 2024-09-19
Note: View the original document on HAL open archive server: https://hal.science/hal-05476137v1
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Published in 19TH EIASM INTERDISCIPLINARY CONFERENCE ON “INTANGIBLES, SUSTAINABILITY, AND VALUE CREATION, EIASM, Sep 2024, Grenoble, France

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