Plateforme de service communautaire ou comment améliorer l’expérience contributeur à Décisions Marketing

Isabelle Collin-Lachaud () and Gilles N’goala ()
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Isabelle Collin-Lachaud: LUMEN - Lille University Management Lab - ULR 4999 - Université de Lille
Gilles N’goala: MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier, MRM-MKG - Montpellier Research in Management - Marketing - MRM - Montpellier Research in Management - UPVD - Université de Perpignan Via Domitia - UM - Université de Montpellier

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Date: 2022-10-04
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Published in Décisions Marketing, 2022, N° 107 (3), pp.5-9. ⟨10.3917/dm.107.0005⟩

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05490888

DOI: 10.3917/dm.107.0005

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