Web 2.0 et Médias Sociaux

Thomas Stenger () and Alexandre Coutant ()
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Thomas Stenger: CEREGE [Poitiers, La Rochelle] - Centre de recherche en gestion [EA 1722] - UP - Université de Poitiers = University of Poitiers - ULR - La Rochelle Université, CEREGE [Poitiers] - Centre de recherche en gestion [UR 13564] - UP - Université de Poitiers = University of Poitiers, COMIN [Cerege] - Culture, cOnsommation, Médiations, Image et Numérique [Équipe du Cerege] - CEREGE [Poitiers] - Centre de recherche en gestion [UR 13564] - UP - Université de Poitiers = University of Poitiers

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Date: 2011
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Published in E-marketing & E-commerce – Concepts, outils, pratiques, Dunod, 2011, Management Sup, 978-2-10-055713-4

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05558458

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