Ready-to-use seed mixtures: market and challenges for performance evaluation

Mélanges de semences prêt-à-l’emploi: la création d’un nouveau segment sur le marché des semences

Aline Fugeray-Scarbel (), Adrien Hervouet (), Benaissa Larbi () and Stéphane Lemarié ()
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Aline Fugeray-Scarbel: GAEL - Laboratoire d'Economie Appliquée de Grenoble - CNRS - Centre National de la Recherche Scientifique - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - UGA - Université Grenoble Alpes - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - UGA - Université Grenoble Alpes
Adrien Hervouet: GAEL - Laboratoire d'Economie Appliquée de Grenoble - CNRS - Centre National de la Recherche Scientifique - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - UGA - Université Grenoble Alpes - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - UGA - Université Grenoble Alpes
Benaissa Larbi: GAEL - Laboratoire d'Economie Appliquée de Grenoble - CNRS - Centre National de la Recherche Scientifique - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - UGA - Université Grenoble Alpes - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - UGA - Université Grenoble Alpes
Stéphane Lemarié: GAEL - Laboratoire d'Economie Appliquée de Grenoble - CNRS - Centre National de la Recherche Scientifique - INRAE - Institut National de Recherche pour l’Agriculture, l’Alimentation et l’Environnement - UGA - Université Grenoble Alpes - Grenoble INP - Institut polytechnique de Grenoble - Grenoble Institute of Technology - UGA - Université Grenoble Alpes

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Abstract: Commercial ready-to-use seed mixtures meet the needs of farmers seeking to benefit from mixed cropping but lacking the time or technical expertise to prepare their own mixtures. This article aims to describe the market for ready-to-use seed mixtures and to identify the constraints limiting its development. The analysis is based on semi-structured interviews with stakeholders involved in bread wheat varietal mixtures, forage maize varietal mixtures, and mixtures of forage species. Although seed mixtures can provide benefits to farmers and contribute to reducing pesticide use, the resulting products are not always accepted by downstream actors in the value chain. Moreover, compared with seeds of pure varieties, ready-to-use mixtures involve more complex design, production and marketing processes. Barriers to generating and disseminating information on the performance of these mixtures may also hinder their wider adoption.

Keywords: Seed sector; Qualitative interviews; Performance assessment; Market development; Seed mixtures; Enquêtes qualitatives; Economie; Evaluation des performances; Marché; Mélanges de semences (search for similar items in EconPapers)
Date: 2026
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Published in Agronomie, Environnement & Sociétés, 2026, 56 (1)

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Persistent link: https://EconPapers.repec.org/RePEc:hal:journl:hal-05772007

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