Intention to support the existence of paranormal phenomena: exploratory comparisons between a psychosociological versus marketing approach

Intention de soutenir l’existence de phénomènes paranormaux: comparaisons exploratoires entre une approche psychosociologique versus marketing

Jean-Louis Pernin ()
Additional contact information
Jean-Louis Pernin: LERASS - Laboratoire d'Etudes et de Recherches Appliquées en Sciences Sociales - UPVM - Université Paul-Valéry - Montpellier 3 - UT2J - Université Toulouse - Jean Jaurès - UT - Université de Toulouse - UT3 - Université Toulouse III - Paul Sabatier - UT - Université de Toulouse

Working Papers from HAL

Abstract: This preprint is in the form of a data paper. It presents the associated database: issues and possible uses, content, questionnaire, methodology, exploratory results (convergent and nomological validity, typology). The database is the result of a quantitative questionnaire survey (n= 787). It is built on the basis of the theory of reasoned action (TRA ,Fishbein and Ajzen, 1975) extended to past experiences, subjective knowledge and personal identity in termes of of spirituality/paranormal. The dependent variable can be either the intention to support the existence of paranormal phenomena during a discussion; this in a psychosociological approach (TRA) or in an approach developed in marketing around the concept of loyalty (Lichtlé and Plichon, 2008) which integrates a wide variety of dimensions including conative, positive word of mouth and affective. The latter is close to the dimension of personal identity (towards spirituality and the paranormal in our investigation).

Date: 2022-01-26
Note: View the original document on HAL open archive server: https://hal.science/hal-03544450v1
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
https://hal.science/hal-03544450v1/document (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hal:wpaper:hal-03544450

Access Statistics for this paper

More papers in Working Papers from HAL
Bibliographic data for series maintained by CCSD ().