The Role of Information Technology Capabilities in Capitalizing Market Agility in Jordanian Telecommunications Sector

Abdallah Q. Bataineh, Ghaith M. Al-Abdallah and Anas Y. Alhadid

International Journal of Academic Research in Business and Social Sciences, 2015, vol. 5, issue 8, 90-101

Abstract: Information technology (IT) capabilities consider the foundation stone for telecoms organizations to achieve market agility, in view of the fact that these capabilities can provide those organizations with enormous data about the overall market surroundings; thus they can quickly respond to seize on opportunities and avoid various threats. However, the focal point of this research is to examine the role of IT capabilities in capitalizing market agility. A selfadministered questionnaire was distributed on a total sample of (192) IT employees working at one of these Jordanian telecoms organizations (Zain, Orange and Umniah) from different managerial levels. The findings of multiple regression test showed that; IT business spanning capability is the most influential dimension on market agility, and respectively, IT infrastructure capability and IT proactive stance capability. Accordingly, the researchers recommended both managerial implications and directions for other researchers in this rich area to better appreciate critical IT capabilities with the purpose of attaining superior market agility.

Keywords: Market agility; IT infrastructure capability; IT business spanning capability; IT proactive stance capability; telecoms organizations; Jordan (search for similar items in EconPapers)
Date: 2015
References: View references in EconPapers View complete reference list from CitEc
Citations: View citations in EconPapers (3)

Downloads: (external link)
http://hrmars.com/hrmars_papers/The_Role_of_Inform ... nications_Sector.pdf (application/pdf)
http://hrmars.com/hrmars_papers/The_Role_of_Inform ... nications_Sector.pdf (text/html)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:hur:ijarbs:v:5:y:2015:i:8:p:90-101

Access Statistics for this article

More articles in International Journal of Academic Research in Business and Social Sciences from Human Resource Management Academic Research Society, International Journal of Academic Research in Business and Social Sciences
Bibliographic data for series maintained by Hassan Danial Aslam ().