ANALYSIS OF MANUFACTURING METHODS USING MARKET DEMAND DYNAMICS

Adenike A. Moradeyo

Review of Business and Finance Studies, 2019, vol. 10, issue 1, 61-76

Abstract: This study analysed manufacturing strategy based on market dynamism. It showed how the knowledge of price and demand changes of products can be used as a tool to identify appropriate manufacturing processes and strategies for production. Using a qualitative methodology, specifically, a case method, the plausible alignment between the different product categories, manufacturing process and strategies are established. The contingency theory and the perspective of the theory of swift, even flow (TSEF) are used as the theoretical bases for this study. The result shows an alignment of the product type with the process and strategy types for the functional-necessity product category and some deviations for the innovativefunctional product category

Keywords: Manufacturing method; Product-Process Matrix; Functional-Necessity Products; Innovative-Luxury Products; Price Elasticity of Demand (search for similar items in EconPapers)
JEL-codes: L1 L6 M1 (search for similar items in EconPapers)
Date: 2019
References: View references in EconPapers View complete reference list from CitEc
Citations:

Downloads: (external link)
http://www.theibfr2.com/RePEc/ibf/rbfstu/rbfs-v10n1-2019/RBFS-V10N1-2019-7.pdf (application/pdf)

Related works:
This item may be available elsewhere in EconPapers: Search for items with the same title.

Export reference: BibTeX RIS (EndNote, ProCite, RefMan) HTML/Text

Persistent link: https://EconPapers.repec.org/RePEc:ibf:rbfstu:v:10:y:2019:i:1:p:61-76

Access Statistics for this article

Review of Business and Finance Studies is currently edited by Terrance Jalbert

More articles in Review of Business and Finance Studies from The Institute for Business and Finance Research
Bibliographic data for series maintained by Mercedes Jalbert ( this e-mail address is bad, please contact ).