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Understanding work values of Gen Y - a study on differences based on country of origin, gender and industry

Nitya Rani and Anand A. Samuel

International Journal of Business and Globalisation, 2018, vol. 21, issue 4, 558-582

Abstract: The purpose of this paper is to provide an understanding of Gen Y in India. A work values perspective is employed to establish the difference in work values of Gen Y from India and Gen Y from other countries. Further, gender-based differences in work values of Gen Y and differences in work values of Gen Y working in public and private sectors in India are explored. The results of these investigations provide a comprehensive understanding of the Indian Gen Y. Findings indicate that Indian Gen Y hold relatively unique value preferences compared to Gen Y across the globe. Also, Gen Y employees in private sector have higher expectations of intrinsic and extrinsic rewards than Gen Y working in public sector. However, there are no significant differences in work values of male and female Gen Y. These are indicative of changing gender roles in Indian society.

Keywords: Gen Y; work values; gender; public sector; private sector. (search for similar items in EconPapers)
Date: 2018
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