Organisational change management through effective internal communication

Anne Daae Nordvang, Deborah Rolland and Ken Simpson

International Journal of Information Systems and Change Management, 2008, vol. 3, issue 3, 220-245

Abstract: This article takes a case study approach to analyse the effectiveness of internal communication policies and processes during a period of significant organisational change caused by the introduction of new technology into a firm's core business activity. Results indicate that effective internal communication practices can positively affect organisational culture, and therefore contribute to the overall effectiveness of the change process. As a result, staff shows increased support for management's goals and strategies, and demonstrate increased commitment to subsequent change initiatives.

Keywords: case study; change management; digital age; information systems; internal communication; New Zealand; organisational culture; organisational change. (search for similar items in EconPapers)
Date: 2008
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Persistent link: https://EconPapers.repec.org/RePEc:ids:ijiscm:v:3:y:2008:i:3:p:220-245

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